GEOX for WWF

Here at Editor’s Beauty we’re all for anything that helps our planet and it’s magical yet sadly declining wildlife, which is why couldn’t let this launch go by with out giving it a shout out.

Inspired by GEOX’s technology and WWF’s role in protecting the environment, the Imaginative Collection offers a range of specially designed trainers for babies and children featuring the iconic panda, tiger, polar bear and gorilla prints.

Providing little ones the greatest support and utmost comfort, all footwear in the collection is made from recycled cotton fibre and leather sourced from certified and verified LWG (leather working group). Whilst the outsoles have been made from 20% recycled rubber. If thats not enough, keeping in harmony with the WWF, GEOX have ensured that even the shoe boxes for the collection come in FSCcertified paper, the tissue paper made from pure cellulose and the padding from 100% recycled paper!

Proving just how important a cause is to them, GEOX will also be supporting WWF’s efforts to protect some of worlds most endangered species with a guaranteed annual contribution of €200,000.

If you are loving this collab as much as we are and want to get your hands on a pair, you better be quick, we can’t imagine they will stay in stores for long!

The Imaginative Collection is available at all GEOX stores and online at geox.com with prices starting at £45.