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BEAUTY
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PARENTING
LIFESTYLE
HOME
BEAUTY
TRAVEL
WELLNESS
PARENTING
LIFESTYLE
The Sugar, Screens & Santa Equation: Why December Sends Kids Slightly Sideways
Parenting, Baby & Child Alicia Irvine-Macdougall 12/4/25 Parenting, Baby & Child Alicia Irvine-Macdougall 12/4/25

The Sugar, Screens & Santa Equation: Why December Sends Kids Slightly Sideways

December is a sparkling, sugar-fuelled fever dream — and kids feel it first. Here’s why they go slightly sideways, and the tiny tweaks that keep the season magical, not manic.

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The Soft-Signs Guide: How to Spot When Your Child Is Reaching Their Limit
Parenting, Baby & Child Alicia Irvine-Macdougall 11/24/25 Parenting, Baby & Child Alicia Irvine-Macdougall 11/24/25

The Soft-Signs Guide: How to Spot When Your Child Is Reaching Their Limit

The quiet clues children give long before they say “I’m overwhelmed” — and why tuning into them changes everything.

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When Something Isn’t Right: The Quiet Signs of Cyberbullying Parents Often Miss
Parenting, Baby & Child Alicia Irvine-Macdougall 11/11/25 Parenting, Baby & Child Alicia Irvine-Macdougall 11/11/25

When Something Isn’t Right: The Quiet Signs of Cyberbullying Parents Often Miss

A gentle guide to the quiet signs that something’s off — and how to support a child who isn’t ready to talk yet.

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Let Them Play: The Joy (and Science) of Getting Kids Outside
Parenting, Baby & Child Alicia Irvine-Macdougall 10/31/25 Parenting, Baby & Child Alicia Irvine-Macdougall 10/31/25

Let Them Play: The Joy (and Science) of Getting Kids Outside

Rain, wind, or full British drizzle — with the right kit, every forecast becomes an adventure. Here’s why getting kids outside (and keeping them dry) matters.

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Are You Parenting Through a Functional Freeze?
Parenting, Baby & Child Alicia Irvine-Macdougall 10/9/25 Parenting, Baby & Child Alicia Irvine-Macdougall 10/9/25

Are You Parenting Through a Functional Freeze?

You’re doing it all — lunches, laundry, late-night emails — but you feel miles away from the life you’re busy managing. Meet the functional freeze: burnout disguised as balance.

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Designed to Disappear: The Breast Pump That Fits Real Life
Parenting, Baby & Child Alicia Irvine-Macdougall 10/1/25 Parenting, Baby & Child Alicia Irvine-Macdougall 10/1/25

Designed to Disappear: The Breast Pump That Fits Real Life

Smart, silent, and surprisingly wearable — this is the breast pump helping new mums feed on their own terms.

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Everything You Actually Need for Life with a Newborn (According to a Mum Who Just Had One)
Parenting, Baby & Child Alicia Irvine-Macdougall 9/18/25 Parenting, Baby & Child Alicia Irvine-Macdougall 9/18/25

Everything You Actually Need for Life with a Newborn (According to a Mum Who Just Had One)

A beautifully honest look at the baby essentials that actually make life easier, as one new mum shares what she packed, loved, and uses every single day.

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Back to School, Without the Backlash
Parenting, Baby & Child Alicia Irvine-Macdougall 8/29/25 Parenting, Baby & Child Alicia Irvine-Macdougall 8/29/25

Back to School, Without the Backlash

For some kids, it’s not schoolwork that’s hard—it’s getting through the day regulated, supported, and calm.

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Less Overwhelm, More Adventure: Your Family Holiday Calm Guide
Parenting, Baby & Child Alicia Irvine-Macdougall 8/8/25 Parenting, Baby & Child Alicia Irvine-Macdougall 8/8/25

Less Overwhelm, More Adventure: Your Family Holiday Calm Guide

Late nights, heat, and noise don’t have to derail your holiday — here’s how to keep little travellers regulated, happy, and meltdown-free.

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Tantrum or Sensory Meltdown? How Parents Are Rethinking Big Emotions
Baby & Child, Parenting Alicia Irvine-Macdougall 7/8/25 Baby & Child, Parenting Alicia Irvine-Macdougall 7/8/25

Tantrum or Sensory Meltdown? How Parents Are Rethinking Big Emotions

The behaviour might look the same—but knowing what’s really going on beneath the surface can make all the difference.

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The Summer Sleep Survival Guide: How to Keep Baby Cool, Calm and (Fingers Crossed) Asleep
Baby & Child, Parenting Alicia Irvine-Macdougall 5/20/25 Baby & Child, Parenting Alicia Irvine-Macdougall 5/20/25

The Summer Sleep Survival Guide: How to Keep Baby Cool, Calm and (Fingers Crossed) Asleep

Sleepless summer nights? Here’s your cheat sheet for keeping baby cool, calm and asleep—with expert tips and mum-approved sleep saviours.

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Simple Money Moves That Set Kids Up For Success
Parenting, Baby & Child Alicia Irvine-Macdougall 5/2/25 Parenting, Baby & Child Alicia Irvine-Macdougall 5/2/25

Simple Money Moves That Set Kids Up For Success

Forget the algebra—these are the real money lessons your kids will use for life (and you might just pick up a few tips too).

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The Midnight Mind Spiral: Why No One Talks About the 3am Parenting Panic (and How to Outsmart It)
Parenting, Baby & Child Alicia Irvine-Macdougall 4/29/25 Parenting, Baby & Child Alicia Irvine-Macdougall 4/29/25

The Midnight Mind Spiral: Why No One Talks About the 3am Parenting Panic (and How to Outsmart It)

No one talks about the 3am spiral — but one game-changing baby device is helping new mums sleep (and breathe) a little easier.

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Best Kids’ Hobbies To Promote Learning and Growth
Baby & Child, Parenting Alicia Irvine-Macdougall 4/6/25 Baby & Child, Parenting Alicia Irvine-Macdougall 4/6/25

Best Kids’ Hobbies To Promote Learning and Growth

Not all hobbies are created equal—these kid-approved activities spark joy and genius, blending fun with future-ready skills.

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Sephora Kids: Navigating the Tween Skincare Trend with Safe and Gentle Brands
Parenting, Baby & Child Alicia Irvine-Macdougall 4/3/25 Parenting, Baby & Child Alicia Irvine-Macdougall 4/3/25

Sephora Kids: Navigating the Tween Skincare Trend with Safe and Gentle Brands

As tween skincare routines become the new playground currency, discerning parents are turning to brands that blend youthful allure with age-appropriate formulations.

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The Ultimate Guide to Flying with a Baby—Without Losing Your Sanity
Parenting, Baby & Child, Travel Alicia Irvine-Macdougall 4/1/25 Parenting, Baby & Child, Travel Alicia Irvine-Macdougall 4/1/25

The Ultimate Guide to Flying with a Baby—Without Losing Your Sanity

From nappy bag magic to in-flight sleep hacks—these expert-approved essentials will have you breezing through the airport with baby in tow.

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The Ultimate Newborn Edit: Mum-Tested Must-Haves for Modern Parenting
Baby & Child, Parenting Alicia Irvine-Macdougall 3/5/25 Baby & Child, Parenting Alicia Irvine-Macdougall 3/5/25

The Ultimate Newborn Edit: Mum-Tested Must-Haves for Modern Parenting

From sleep saviors to parenting game-changers, these mum-tested essentials make life with a newborn smoother, smarter, and a whole lot easier.

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Why Autism in Girls Often Goes Unnoticed
Parenting, Baby & Child Alicia Irvine-Macdougall 1/10/25 Parenting, Baby & Child Alicia Irvine-Macdougall 1/10/25

Why Autism in Girls Often Goes Unnoticed

Autistic girls often mask their true selves, navigating the world with practiced social camouflage but at what cost to their well-being?

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Slay the Holidays: The Teen Gift Guide
Parenting, Baby & Child Alicia Irvine-Macdougall 12/12/24 Parenting, Baby & Child Alicia Irvine-Macdougall 12/12/24

Slay the Holidays: The Teen Gift Guide

From trending treasures to effortlessly cool picks, our Teen Gift Guide has everything to make their holidays unforgettable. Because gifting for Gen Z deserves a little extra flair.

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Navigating Christmas When Your Child Is Struggling with Their Mental Health
Baby & Child, Parenting Alicia Irvine-Macdougall 12/9/24 Baby & Child, Parenting Alicia Irvine-Macdougall 12/9/24

Navigating Christmas When Your Child Is Struggling with Their Mental Health

The holidays can be a difficult time for families supporting children with mental health challenges. Discover how to make Christmas work for your family without the pressure of perfection.

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