Activewear Brands Doing Their Bit For The Planet
While bringing your reusable water bottle to the gym may now be second nature and you’ve pledged to ditch the single use coffee cup for your post workout pick-me-up (no KeepCup, no coffee!), chances are you’ve not given a second thought about the impact your activewear is having on the planet.
Yet as our activewear obsession continues to grow, as does its effects on our landfills and oceans. What many of us don’t realize is that it doesn’t have to be this way. Fitnesswear, activewear, sportswear, what ever you want to call it, is actually one of the industries leading pack in terms of sustainable design with companies like sports wear giant Addidas helping to make ‘sustainable’ cool, with the launch of the first shoe in the world to be made from plastic waste from the ocean.
But while more and more brands are beginning to grow a conscience, it’s us, the activewear obsessive’s that can really make a difference to our planet, by simply choosing to purchase items that are sustainable, and where possible made from recycled materials.
We’ve chosen some of tour favourite activewear brands that won’t only make you want to work out just so you have an excuse to wear them but are doing their bit for the planet too.
The brain child of a former lawyer, Adrena was born from the desire to pursue a more intelligent and environmentally conscious way of producing and enjoying activewear, without having to sacrifice style, function or quality. Producing activewear on a made to order basis (forgoing the huge waste problem born from mass production) and using only the finest technical eco-fabrics from Italy, customers can customise the features of their activewear through their easy to use online system, resulting in something that is not only environmentally friendly but truly unique.
With their sleek, minimal designs and strong ethical heart, Silou London believe in not only being environmentally responsible but socially responsible. Practicing mindful manufacturing in Lithuania (Sweatshop-free, its production house exceeds European standards plus offers good working conditions and fair pay for employees) Silou London only use high performance, non-toxic fabrics that are food for both the body and the environment.
Believing that ‘Our time is now’, League Collective offers sustainable and high-tech sportswear for women, while consciously minimising its environmental impact. Designed by yoga instructor Lilly Richardson (who can be found teaching at the likes of Triyoga Lond) and made in the UK with 100 per cent recycled fabrics, the League Collective offers some of the most sustainable yet functional garments on the market. Oh and they look pretty darn great too!
ADDIDA X PARLEY
Ok so we are not even going to bother explaining who they are, because unless you’ve been living in a cave all your life, you already know about Addidas. In-fact you probably already own an item of their clothing. But no sustainable activewear list would be complete with out mentioning their brilliant collab with Parley for the Oceans and this season we can’t get enough of their Addidas X Parley Tennis Collection. Designed for the Australian Open, the collection features a tennis shoes and apparel in stunning oceans colours, made with yarn created from recycled ocean plastic.
PEPPER & MAYNE
Already an Instagramer’s fave, Pepper & Mayne are so committed to eliminating harm to the environment throughout the lifespan of their product and supply chain that from AW19, 100% of P&M Bodywear will be made from recycled materials that are fully biodegradable. We’re particularly taken with their new dance inspired collection.